The market is a cruel, cold lady to any new startup. She’s especially unkind to the startup distillery. So you want to offer your two year old whisk(e)y that no one has heard of for $50.00 when they could grab another three times as aged for half as much? Lot’s of luck, ace. Here’s a stat... Continue Reading →

The Glass Case. You’re allowed to look, but never touch. You’ll never be able to afford those bottles, so why get yourself worked up? Just keep moving along to your bottle of Old Crow in the back next to Early Times and give the cashier your ten bucks and go home. The rich dentists laugh... Continue Reading →

There are some disturbingly silly whisky descriptors out there. For example, I have read in more than a few reviews the aroma/taste of “wet rock.” What’s even more silly is that I have tried since then to smell wet rocks when I find them. Sometimes I get something, most other times I don’t. But at... Continue Reading →

During the early 1960’s, blended Scotch was dominant. It is still dominant, but back then there was no single malt market to speak of. The Grant Family, owners of Glenfiddich, decided to hold back a portion of their stocks otherwise destined to feed the monster of blends. Single malt was thought of at the time as too... Continue Reading →